Can I get you to open up?

Hi Friend!

What was it that made you open this email? Was it because you know me? Was it because the subject line was interesting? Was it because you were bored? The fact is, simply getting people to open our emails is a daunting task. But it's critical, because it's one of the first steps in an effective email campaign. Read more about how to get people to open up! -Greg

Can I Brag?

I'm rounding up my first year with Greg Jordan Design. It's been a delight to support a growing number of growing companies! Recently It's been my pleasure to dig in on a bunch of interesting marketing projects with a wide variety of clients. Some of the recent projects have included email marketing, search marketing, video, and display advertising campaigns. I whipped up a quick "Nascar" graphic of some of the brands I've been working with recently. They're all growing companies and I'm very excited to be working with them!

The "Deck"

Inevitably, we all get sucked into meetings where we're subjected to mind-numbingly boring PowerPoint presentations. What's worse, sometimes we get roped into crafting some of these instruments of torture. Don't worry, there's relief. It's called SlideRocket . Somehow I convinced SlideRocket I would make an excellent partner and they invited me to come visit their new digs in San Francisco last week. They were recently snatched up by VMware, so I saw some Cheshire Cat grins on early employees' faces. Anyway, I'm now an official partner of theirs. That means I can give you a proper orientation and we can explore why SlideRocket may be an excellent choice for your company. »Check Out The SlideRocket Web Site

Videos Are Easy To Make (not!)

Videos are absolutely a good idea for most growing companies. Because Internet access is now ubiquitous and videos are consumed at an eye-blistering rate, it makes perfect sense to begin building your company's video library. But videos are a PITA to make. If you're thinking a polished video that tells a story may be a good idea for showcasing killer marketing content on your Web site, you're right! That's why I've partnered with award-winning Silber Studios for video production. And I can tell you, the ideation and creative whiteboarding we do together is the fun part. You don't want to do the editing. No way. Just let the pros handle it. »Check Out The Sizzle Reel

Professional Opportunities

Director of Professional Services Opportunity at Elance! – Elance, the largest cloud-based platform for hiring freelance workers from 158 countries, is looking for a Director of Professional Services to build an enterprise-strength services program and team. If you're interested, please send your resume and a brief introduction email to Russ Hearl rhearl@elance.com.

Digital Advertising Professional – David Alpern has a black belt in digital advertising. This might sound intimidating. But he uses his forces for good, not evil, and he's currently available for hire in the Southern California area. He's contributed to interactive strategies at big brands like Mazda, Twentieth Century Fox, Experian, and more. Oh, he's also got an MBA from USC's Marshall School, but he's not snobby. He lives in Long Beach, Calif. with his lovely wife and three cute kids. Give him a call at 562-301-8997 or email him at alpern@hotmail.com.

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